As cloud computing gains traction and more and more businesses migrate to subscription-based IT services, capital requirements and therefore financing for end users is becoming less of a concern. End users are now enjoying the benefits of paying for IT on a monthly basis, without having to worry about arranging finance. They simply sign a rental contract directly with the service provider.

However, the capital investment burden has shifted from the end user to the service provider. As service providers invest in the infrastructure necessary to deliver these services, greater strain is being felt on cash-flow, particularly as the up-front capital under the traditional reseller sales model is being replaced by a monthly income stream.

At IQ Finance we have developed products specifically aimed at service providers, which can not only fund these capital purchases, but can even enable funding of the contracts themselves, ensuring you have the finances necessary to align expenditure with income and make the transition from reseller to service provider.